Ukunyuka kweNiche: Ungayahlula njani iBrand yakho ngeentente ezikhethekileyo?

Intshayelelo: Kwimarike yanamhlanje ekhuphisanayo kakhulu, iintente "ezisemgangathweni" ziye zaba ngumdyarho wokuya ezantsi kumaxabiso. Ukusaba kumgibe worhwebo, abathengisi bevenkile kufuneka bajongise kwiindidi ezikhethekileyo, ezinomda ophezulu. Ukwahlula ikhathalogu yakho akukhona nje ukuthengisa imilo eyahlukileyo; imalunga nokusombulula imingeni ethile yokusingqongileyo kunye nokubonelela ngeminqweno yendlela yokuphila. Nantsi indlela onokuthi uphakamise ngayo ibhrendi yakho ukusuka kumthengisi wegeneric ukuya kumboneleli wesisombululo seprimiyamu yangaphandle ngokugxila kwii-niches ezine zokukhula okuphezulu.


1. I-Glamping Evolution

Indawo yeMarike: Iindawo ekuchithelwa kuzo iiholide ezikumgangatho ophezulu, abaphuhlisi bokhenketho lwendalo, kunye neenkampu zodidi oluphezulu.

Umxholo: Zimkile iintsuku zokuthi “uburhabaxa.” Intente yeGlamping yale mihla yisuite yehotele ephathekayo. Uyilo lwethu lunomsebenzi onzima, i-canvas ephefumlayo edityaniswe nobuhle bangaphakathi befreyim yomthi. Ezi zakhiwo zakhelwe ukuthwala iibhedi ezisele zisetwe, iiragi, kunye nefenitshala encinci.

Kutheni isebenza: Kubathengi bakho (abanini beendawo zokuhlala), ezi ntente zibonelela ngexabiso eliphantsi, enye imbuyekezo ephezulu kwizakhiwo ezisisigxina, ezibavumela ukuba bahlawule intlawulo yeprimiyamu yasebusuku ngelixa begcina indawo encinci yokusingqongileyo.

2. Umda ongaphaya koMhlaba

Indawo yeMarike: Abathandi be-4 × 4, uluntu lwe "Vanlife", kunye nabahambi bendlela.

Umxholo: Iintente eziphezu kophahla (RTTs) zimele incopho yezinto eziluncedo. Sigxininise kwiinkqubo zokunyuka ngokukhawuleza kunye ne-aviation-grade aluminium hardshell enokuthi ifakwe phantsi kwemizuzwana engama-60. Ezi ziyilelwe "i-overlander" exabisa ukulala ngaphandle komhlaba kude nokufuma kunye nezilwanyana zasendle.

Kutheni isebenza: Imarike yeRTT iphawulwa ngokuthembeka kwebrendi ephezulu kunye namaxabiso amatikiti aphezulu. Ngokugcina ii-RTTs, ucofa kwidemografi ebeka phambili ukusebenza kwezixhobo kuneendleko.Ukunyuka kweNiche: Ungayahlula njani iBrand yakho ngeentente ezikhethekileyo?

3. IiSheltha zokuJonga iNkwenkwezi

Indawo yeMarike: Abantu abathanda iAstronomy, ababuki zindwendwe be-Airbnb, kunye neendawo ezibukekayo.

Umxholo: Iintente zethu zokujonga iNkwenkwezi eNgaphandle zisebenzisa i-TPU ecacileyo okanye i-UV-resistant PVC windows windows. Ukusombulula imiba yabucala kunye nobushushu obuqhelekileyo kunye neentente ezicacileyo, sibandakanya izigqubuthelo ezicimayo ezicimayo kunye nokungenisa umoya okudityanisiweyo.

Kutheni isebenza: Ezi ntente zithengisa "amava" kunokuba nje ikhusi. Ziyimveliso ebonakalayo ephezulu eqhuba ukubandakanyeka kwimidiya yoluntu, okwenza kube lula ukuthengisa kubaqhubi be-boutique yokuhlala.

4. “Iintente ezishushu” ebusika obugqithisileyo

Indawo yeMarike: Ukuloba emkhenkceni, ukukhempisha ikhephu, kunye neengcali ze-bushcraft.

Umxholo: Inkampu yasebusika ifuna izixhobo ezinokubamba ubushushu ngaphakathi. "Iintente ezishushu" zethu zifika zilungile, zineendawo zokukhupha iflue ukumelana nomlilo ezenziwe nge-silicone yobushushu obuphezulu okanye i-fiberglass. Yakhelwe ngamalaphu ashinyeneyo ashushu, inika indawo ekhuselekileyo kumaqondo obushushu angaphantsi kweqanda.

Kutheni isebenza: Izikhewu zamaxesha onyaka zikholisa ukukhokelela ekuweni kweentengiso. Iigiya ezikhethekileyo zasebusika ziqinisekisa ukuba ishishini lakho ligcina isantya sonyaka wonke, lizalisa isithuba sasebusika kubathengisi.


Ngaphandle kwemveliso, ukuhlukana kulele kwiinkcukacha. Ngokunikezela ngezi ndidi ze-niche ecaleni kweLogos yeSiko le-OEM kunye ne-Myingi yohlelo lweMibala yoNyaka, uyatshintsha ukusuka ekubeni ngumntu okhuphisana nexabiso ukuya kwiqabane lobuchule. Yeka ukuthengisa iintente ngepallet; qala ukuthengisa indlela yokuphila yangaphandle.